"Designed in Sweden, Ellos is a clothing brand for women, men and children. Founded in 1947 in a town called Boras, Ellos has grown into the number 1 mail order and online shopping brand across Scandinavia. A sister brand of La Redoute, Ellos is a new and exciting brand to the UK that launched a stand alone website in May 2011.

We pride ourselves on our Swedish roots; our ethos is to create stylish, affordable and quality clothing that is simply fashionable, perfect for everyday wear.

With two main seasonal launches a year, Ellos trends are Scandinavian through and through across womenswear, menswear and childrenswear. Think a ‘less is more’ approach, mixed with quality, natural fabrics and hints of traditional patterns, prints and embroidery.

Our range is designed for women who are 25 – 45 years old, with partner and young family. Those women who are seeking clothing that is stylish, that lasts for more than one season – both trend and quality - and that suits their budget. These are the principles that Ellos prides itself on, every day since 1947. Browse through the collection at Ellos.co.uk, we have something for everyone in the family!"

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